Snow Tha Product

GRAMMY-nominated and multi-platinum selling singer, rapper, and actress, Claudia Feliciano, known professionally as Snow Tha Product, has established herself as a leading force among the new generation of female artists. Born in San Jose, California to Mexican parents, Snow grew up immersed in a musical environment influenced by her father and uncles' mariachi group. This deep cultural heritage has shaped her unique sound, blending influences from Mexican icons like Maria Felix, Gloria Trevi, and Alejandra Guzman with genres such as Rap, Hip Hop, R&B, Trap, and Reggaeton.

Snow’s career took off internationally in 2013 with hits such as “Play,” “Hello,” and “Doing Fine.” Her debut EP, "Half Way There... Part 1," released in 2016, soared to the Top 10 on Billboard’s "Heatseekers Albums" chart. That year, she also contributed to "The Hamilton Mixtape" with the track "Immigrants," earning her an MTV Video Music Award in 2017. Snow continued to break boundaries with her role as “Lil' T” in the TV series “Queen of The South.”

In 2020, her collaboration on “Feeling Good” with Snoop Dogg and other artists bridged rap, hip-hop, and regional Mexican music, amassing over 8.7M views. By 2021, she cemented her influence with “BZRP Music Sessions #39,” which entered the Billboard charts and garnered over 230M views, leading to a Latin GRAMMY nomination.

Recent years have seen Snow embarking on sold-out tours and participating in significant projects like Amazon Music’s documentary "Hip Hop x Siempre." Her versatility extends beyond music to successful collaborations with major brands and her popular YouTube podcast, “Everydaydays.” Kicking off 2024 with a Premio Lo Nuestro nomination and a new US brand campaign with Got 2 B Color Remix, Snow Tha Product is poised for another landmark year with her upcoming US and Mexico tour.